Coke Zero Lawyers

Coke Zero tastes so much like Coke that there must be a case! Maybe Coke could sue Coke Zero for copying the taste? When me and my Art Director presented the idea to the agency lawyer at Crispin Porter + Bogusky she thought we're morons. She didn't really even try to hide it. That's when we knew there would be something in it.

2006
Agency: Crispin Porter + Bogusky
Role: Copywriter, Concept Designer
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